Allmänt
Tetra Pak söker Category & Marketing Manager
1 juni,
2021
•
4 minuters läsning
At Tetra Pak we touch millions of lives every day, ensuring better nutrition and healthier lifestyles through safe packaging and food processing solutions. Guided by our global brand promise, PROTECTS WHAT´S GOOD, we strive to make a difference by protecting food, people and our futures. To do this we need more than smart technology. We need smart people too. People like you, who wants to work with people like us.Tetra Pak is looking for a Marketing Manager/Category Manager who will lead the BI in North Europe and be responsible for driving Marketing activities within North Europe, with focus on Nordic markets. In this role, you will be leading our business intelligence work and projects and work with customers to further drive Tetra Pak’s business by deploying marketing services programme as suitable per customer. Your key stakeholders will be Sales, Marketing, Business Intelligence, Sustainability and Communication as well as Marketing Directors and Marketing Managers of customers. In this position you will have an important functional responsibility but not any direct reports.The position is based in Lund, Sweden and reports to the Nordic Senior Marketing Manager, Market North Europe. Travelling for this role amounts to approximatively 25%.What you will do
- Be the lead person on Business intelligence incl. tools. Analysing data and Insights, and formulate recommendations as well as define future intelligence requirements for the North Europe markets in liaison with Manager and Cluster Business Intelligence. Sparring partner for the local marketing managers on data, research and tools. Drive and support research projects as needed, both quantitative and qualitative. BI & Tools will be approx. 30% of the role.
- Participating in development of the Market Business Plan based on analysis of the markets covering the entire value chain in identified priority categories.
- Participating in identifying market growth opportunities aligned with the strategy and prioritized growth initiatives, deploying, and executing value-driven activities.
- Identifying new product requirements based on value chain needs in key categories. Champion these requirements with the team and the cluster product organisation.
- Prepare and drive customer meetings related to marketing.
- Working closely with customers and key account teams to secure alignment and deliver best customer value, e.g., delivering marketing services for key customers. Analysing and using research data with customers. Apply market and business intelligence to company opportunities, drive sustainability and portfolio discussions proactively
- Managing Market Promotional Investment for marketing activities spend and follow up and control in accordance with rules and processes.
- Drive and ensure a strong marketing relationship with Sales and Business Development team to ensure that the prioritized strategic growth initiative is supported from a marketing perspective with insights and value-driven activation accordingly.
- Participating and leading specific cross-border & cross-team projects and meetings within North Europe.
- University/college degree or equivalent qualification in Marketing.
- Experience within B2B and B2C marketing, while understanding of the FMCG marketing principles counts as a big plus.
- Fully fluent in English, both written and spoken.
- Computer skills on a high level in Excel, PowerPoint, Retail tracking data and preferable Power BI as well.
- Availability to visit customers, so driving licence is required.
- Variety of exciting challenges with ample opportunities for development and training in a truly global landscape
- Culture that pioneers spirit of innovation where our engineering genius drives visible result
- Equal opportunity employment experience that values difference and diversity
- Market competitive compensation and benefits with flexible working arrangements