In this episode of the Branschkoll Podcast, Gelato's CEO and founder discusses the new Gelato Connect. Initially, you'll gain insight into why Henrik sees greater growth opportunities in graphic production now more than ever before. In the second part (starting at 18:40), Henrik talks about the new workflow, Gelato Connect, which is now open to all companies – whether they are production partners with Gelato or not.

Listen to the podcast here – it's also available on Spotify and Apple Podcast.

Time stamps Part 1

1:47 Gelato today, and how the creator economy exploded and that the digital print industry stands before a significant growth opportunity

3:55 Machine vendors capability of innovation and how a Landa machine saved last Christmas.

7:30 Why capital is flocking to the digital print industry

10:26 Demand generation for print has changed

14:20 It change the way we look at competition – it’s not printer against printer

Time stamps Part 2

18:40 The new workflow platform Gelato Connect background

23:05 Gelato Connect modules

28:12 The flywheel effect

31:00 The Workflow module

35:10 The McKinsey survey and how your bottom line can improve 3-7 percentage points

38:00 Understand your core competence – you can not be the expert on everything

44:30 Gelato at Drupa